Jul 22, 2021
In reality, most of us who eat yogurt, ice cream, canned fruit, bread or cupcakes have already been consuming insects. Carmine is a substance made out of crushed insects called cochineal. It is added to many processed foods and beverages as a red food coloring.
Jul 15, 2021
While celebrating traditional festival holidays with their families, Halal communities naturally seek Halal certified meat and other Halal food consumables. Especially in both Muslim and non-Muslim countries, there is a significant demand and supply gap for Halal products.
Jul 8, 2021
With the increasing number of available vaccines, lives are slowly returning back to normal and with such a massive event like Hajj, many business opportunities are created. As a result, Halal food is one of the most sought after and in-demand business opportunities.
Jul 1, 2021
An overwhelming number of Muslim Americans celebrate the 4th of July in its real essence, whether actively or passively. The freedom that is celebrated on this auspicious day is something that the residents of USA look forward to every year. Unfortunately, the celebrations of the Muslim Americans are bound by Halal consumables that are often a hurdle in enjoying the day.
Jun 24, 2021
Harnessing the power of AI like IP and geotargeting is great for Halal marketing professionals, as it helps get the right content in front of the right people. It results in high conversion and ROI. Consumers get ads they are interested in, cutting down on noise and distracting ads.
Jun 17, 2021
Halal consumers are diverse. They live in different geographical locations and their demographics, buying behaviors, needs, wants, and interests vary. Halal consumers are not always people who follow Islamic dietary requirements. They may be people of various faiths who choose to purchase products because they believe they are qualitatively better than mainstream offerings. This group represents a minority that has been growing over time.
Jun 9, 2021
Halal certification means more than simply determining whether products are free from ingredients derived from non-Halal sources such as pork or whether they contain drinking alcohol such as beer, wine or liquor which would disqualify them from being Halal certifiable.
Jun 3, 2021
"ISA was very helpful and attentive. They replied quickly to all of my inquiries, gave us the information we needed. They were also super knowledgeable, punctual, always ready to answer questions. I also liked the ISA logo offerings”, explained Peters from Exract Labs.
May 13, 2021
A great benefit of e-commerce is the fact that companies don’t have to invest in building or renting retail space to attract customers. Companies can attract buyers from the four corners of the world provided that they understand the needs and desires of their customers.
Apr 29, 2021
In a recent Harvard Business Review Study, more than 65% of Millennials said they want to buy “purpose-driven brands that advocate sustainability.” On Earth Day, many companies and individuals pledge to take care of the earth’s natural environment. Producing and consuming Halal products can help sustainability efforts.